The Craft Corner

Strongbow Hard Cider Brings Back the Renowned Original Dry

This summer, Strongbow Hard Ciders, the #1 global cider brand is bringing back by popular demand the renowned Original Dry. In over 160K social media mentions since it was discontinued, over 100K of our loyal consumers have been asking for the original flavor, a dry cider made with a mixture of bittersweet and culinary apples for a crisp, less sweet taste. Like all Strongbow products, Original Dry contains no artificial flavors or colors, and it has 5% ABV.

“We’re bringing back the less sweet, original hard cider that so many devoted Strongbow consumers have been asking for,” said Jessica Robinson, Vice President, Portfolio Brands at HEINEKEN USA. “The makers of Strongbow have over 125 years of cider making heritage in the UK, and the brand is England’s #1 Dry Cider1. We’re bringing this flavor back to the U.S. to provide our consumers with the drier, crisp and refreshing taste of Strongbow they’ve been pressing us for.”


Strongbow Original Dry will be available in single serve 16.9oz cans and 4-pack 16.9oz cans, replacing the 14.9oz Gold Apple can. Strongbow Original Dry is 5% ABV. To find all Strongbow flavors near you, please visit our product locator at www.Strongbow.com.

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